Crowdinvesting with Virtual Shares: A Smarter Way to Raise Capital

Raising capital as an early-stage startup is hard — especially if you’re not part of the venture capital inner circle. Traditional crowdinvesting has opened new doors, but it’s still weighed down by clunky platforms, costly intermediaries, and limited investor transparency.

That’s where crowdinvesting with tokenized equity — or as we call them, virtual shares — comes in.

This new model gives startups a faster, more transparent, and legally compliant way to raise money from their community. And thanks to Tokenize.it, anyone can invest from as little as €50 per virtual share, with no technical setup or prior investing experience needed. It’s a great way to turn customers and fans into loyal advocates with real skin in the game.

What Are Virtual Shares?

At its core, tokenized equity is the digital version of traditional equity — legally binding investment agreements issued and managed on secure digital rails (blockchain). We refer to these as virtual shares.

Just like traditional equity, virtual shares:

• ✅ Represent a real financial stake in the company
  
  
• ✅ Come with clear rights, such as payouts tied to the company’s success
  
  
• ✅ Are tracked in a secure, tamper-proof digital format
  
  

But unlike the old model, virtual shares don’t require paper documents, notaries, or expensive intermediaries. Everything is handled digitally — and seamlessly.

The Advantages of Crowdinvesting with Virtual Shares

✅ For Investors

1. Easy and accessible

• Invest with as little as €50
  
  
• No prior technical or blockchain knowledge required
  
  
• Create your account in seconds using Google login — no wallet setup needed
  
  
• Pay via standard SEPA bank transfer — just like a regular online payment
  
  

2. Real ownership

• Your virtual shares represent a direct, legal relationship with the startup
  
  
• You’re not just a donor or customer — you’re a stakeholder with real upside
  
  

3. Full transparency

• Your investments and rights are clearly documented and visible at any time
  
  
• No hidden structures or custodial middlemen
  
  

✅ For Startups

1. Control and simplicity

• Keep your investor relationships direct and transparent
  
  
• Avoid handing over your cap table to third-party custodians
  
  

2. Legally compliant fundraising

• Built around German investment regulations
  
  
• Includes customizable legal templates
  
  

3. Efficient capital raise

• Skip the paperwork and endless negotiations
  
  
• Open a public fundraising round in minutes, and start accepting investment immediately
  
  

How It’s Different from Traditional Platforms

Most legacy crowdinvesting platforms rely on outdated structures:

• Investors typically hold indirect shares through intermediaries
  
  
• Founders have limited visibility and flexibility
  
  
• There’s often a steep learning curve or complex onboarding
  
  

Tokenize.it changes the game by:

• Giving founders direct access to investors with clear, digital legal agreements
  
  
• Eliminating the need for complex wallet setups or crypto experience
  
  
• Providing a platform that works like modern software — intuitive, automated, and scalable
  
  

Introducing: The Public Fundraise & Invest Now Button

To make the fundraising experience even smoother, Tokenize.it offers two unique tools:

🚀 

Public Fundraise

Launch a public-facing fundraise that’s:

• Compliant and ready to launch
  
  
• Open to anyone (within your selected jurisdictions)
  
  
• Designed to automate everything: onboarding, KYC, virtual share issuance, and payments
  
  

Simple, fast, and flexible — without locking you into a rigid system.

🔘 

Invest Now Button

Let investors act when their interest is highest. With a single embedded button, you can:

• Add fundraising directly to your website, pitch deck, or campaign
  
  
• Capture attention and convert it into investment instantly
  
  
• Make your story actionable — wherever you tell it
  
  

Why It Matters

Crowdinvesting with virtual shares offers more than just capital. It builds aligned communities, gives supporters a true stake in your success, and opens up startup investing to anyone — starting at just €50.

With Tokenize.it, you get:

• A simple, compliant path to launch your raise
  
  
• Direct control over your investor relationships
  
  
• Flexible tools that turn interest into investment in seconds
  
  

The future of fundraising is accessible, digital, and founder-friendly — and it’s already here.

Ready to turn your community into committed investors?

👉 Start your public fundraise today →

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